An Amazing Marketing Tip To Crush Your Competitors

  by Antony maina In digital skills 1One strategy that has worked for most companies is to create products that are priced in a way that drive attention to your higher-reveneue items. Here’s an example. Let’s say you run a coffee shop and you only have two sizes for your drinks. The smaller size is sold at $4 while you have priced your large drink at $7. Try adding a medium size and price it at $6. This will make it more likely that a customer will choose the larger size since it’s only $1 more than the medium

Take A Loss

This strategy might seem counterintuitive at first, but it works if you do it the right way. Conventional wisdom says that you must always make a profit on a sale even if the margins are thin. But sometimes, it might make sense to sell a product under cost. Why? Because these items will get the customers to your site or to your store.
If customers are enticed to visit your site because you’ve got a great deal on a particular item, then that gives you more traffic, which increases the likelihood that these individuals will buy other products as well. Of course, you want to be very careful with this strategy. If you notice that this particular product isn’t encouraging people to buy more, you might consider the same tactic but with a different product or service.
Effective marketing requires an out-of-the-box approach. You must use proven marketing techniques in a way that your competition isn’t. Using the tips in this article will provide you with the means to attract more people to your website and your place of business.